CRM Marketing Manager – Hybrid | New York 10018

By | January 9, 2026

CRM Marketing Manager – Hybrid | New York 10018

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Job ID: 10088375

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New York, NY, US

Professional (Other)

Bachelors Degree

Full Time, Temporary

40.50

Manager (Manager/Supervisor)

On-site

Manufacturing - Other

First Shift (Day)

New York, NY, US

40.50

Manager (Manager/Supervisor)

Full Time, Temporary

Manufacturing - Other

On-site

Professional (Other)

Bachelors Degree

First Shift (Day)

Apply Now Applied

Job details

We’re actively seeking a Marketing Manager (CRM Targeting Specialist) for a hybrid role in New York, NY 10018. This opportunity is ideal for professionals who excel at driving email, direct mail, SMS/MMS, and digital targeting list production, coordinating assets, and ensuring campaigns launch on time, accurately, and consistently.

You’ll own end-to-end production activities, build audiences in Unica 12, support A/B testing and send-time optimization, partner cross-functionally, and QA deliverables across channels. If you’re detail-driven, thrive in fast-paced environments, and enjoy managing multiple campaigns from intake to deployment, we’d love to connect.

Marketing Manager (CRM Targeting Specialist)

Location: New York, NY 10018 (Hybrid – up to 2 days/week onsite)

Essential Job Functions

  • Support and drive email, direct mail, SMS/MMS, and digital targeting list production from intake to deployment.


  • Build and deliver accurate campaign target lists using IBM Unica 12 and route to platforms such as Oracle Responsys and external vendors.


  • Manage asset receipt, validation, workflow routing, and internal sign-offs to meet deadlines.


  • Coordinate daily production across multiple brands; ensure timeliness, accuracy, and consistency of campaigns.


  • Set up email deployments including A/B subject line testing and send-time optimization.


  • Produce audience counts and sizing for business requests across all channels.


  • QA email rendering and functionality, circulate proofs for approval, and perform data testing and troubleshooting.


  • Partner with IT, Marketing, Compliance, and other stakeholders to ensure data flows and processes run smoothly.

Must Haves (Non-Negotiable)

  • Bachelor’s degree in Marketing, Analytics, or related field


  • 3+ years of experience in CRM, campaign operations, or digital marketing production


  • Hands-on experience with targeting tools (Unica 12 preferred) and production/workflow tools


  • Proven ability to manage multiple campaigns, deadlines, and stakeholders in a fast-paced environment


  • Strong project management, attention to detail, and problem-solving skills


  • Proficiency in Microsoft Office

Highly Preferred

  • Oracle Responsys, Adobe Analytics


  • SQL and digital targeting experience


  • IBM Unica 10/12

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